Downloads

  • Folder

    CIM Email Marketing December 2009

    This is a PDF version of David Hughes's presentation for the Chartered Institute of Marketing Email Marketing Seminar, London and Reading, December 2009
  • File

    Life Time Value Spreadsheet

     (49K)
    This workbook accompanies the blog on Life Time Value that David Hughes and Avinash Kaushik wrote. You can find the blog here: http://www.kaushik.net/avinash/2010/04/analytics-tip-calculate-ltv-customer-lifetime-value.html